Business Talk Magazine

Bill Gates has stated, “Software is a great combination between artistry and engineering. When you finally get done and get to appreciate what you have done, it is like a part of yourself that you have put together.” SAAS-based companies are playing a crucial role in boosting the IT sector and creating new standards for the tech world. No doubt the more progress the particular domain captures the better and easier our lives get. When one looks around them in the market, it is easy to find numerous companies providing software services, but ROOK Connect Inc. is the leading name in the industry, which is standing firm in the business world and proving new-age solutions to the global clientele.

Business Talk has been an active witness in the success journey of the leaders who have surpassed the challenges of their lives by producing creative and innovative breakthroughs. We have been a giant player in featuring numerous companies. We are back with another success story of passion and zeal for our global readership panel. Our editorial team had an exciting and joyful session with the CEO of the company, Kenneth Bond. The visionary leader shared numerous less-known facts about his entrepreneurial journey so far. He also spilled some valuable nuggets for all the upcoming business leaders who are aspiring to enter the IT world. We truly hope that this fascinating read will inspire and motivate you to break your barriers and chase your dreams.

Our team asked Kenneth about his journey with ROOK Connect. We also asked him about the motivational factors behind incepting the venture. The CEO asserts, “I have an extreme passion for technology and how it can impact businesses. I truly believe that streamlining how businesses operate and implementing easy-to-use software applications such as ROOK Connect is the new age life force for businesses looking to increase revenue and deliver top-quality results to their customers. I’ve always been passionate about finding solutions to problems and capitalizing on technology to support businesses that are looking to evolve and improve, so developing technology for this came naturally to me. Born in the cloud, ROOK Connect is a true all-in-one digital solution for businesses looking to scale, grow, add digital processes and streamline workflows. ROOK allows businesses to access facts in real-time, providing visibility on all operations as they happen and the critical insight needed to make the best decisions. ROOK Connect ensures that our customers have the digital tools needed to best serve their customers and drive financial efficiencies like never before. Focused on providing simple, configurable and customizable software, CRM, ERP & BI solutions, ROOK Connect helps businesses, organizations, departments, staff, vendors and customers reach and achieve the next level of success.”

He further adds, “Too many companies fail when going digital because the digital systems they’re trying to implement can’t adapt to their specific needs and requirements. ROOK Connect provides structure, processes and workflows while empowering businesses with configurations and a team of professionals to help them get the most out of the software. ROOK Connect was developed to help businesses streamline operations, enhancing their ability to operate efficiently and maximize revenues through the application of lean practices and workflows. ROOK Connect software comes fully stacked with templates, workflows, processes and business tools, providing the digital applications needed to drive success. Capitalizing on years of experience with implementations and designing digital workflows and processes, our representatives can help configure and customize ROOK Connect to match your exact needs.”

EDGE OVER OTHERS

“You can’t look at the competition and say you are going to do it better. You have to look at the competition and say you are going to do it differently.” Creating a competitive advantage in the market is essential to survive and scale in this competitive industry, and the team at ROOK completely understands this. Hence, they have created some major disruptive efficiency tools to help their clientele:

• Flexibility – ROOK Connect software works the way customers need it to. They don’t tell them how they have to operate, rather, they work with businesses by developing, advising and supporting them through the mapping and development of processes to ensure they get the most efficient solution possible.
• Transparency – Businesses shouldn’t have to chase answers, they should be able to login into their ROOK Connect software platform and get instant access to the details they need. ROOK Connect configures and integrates real-time KPI tracking and systematic reporting that works for businesses.
• Visibility – With click-through access to real data and answers at your fingertips no matter where you are in the world, businesses using ROOK Connect have the ability to react and adapt as situations occur instead of waiting to be alerted. With configurable automated alerts, the ROOK Team supports businesses in managing their deliverables
• Accountability – There’s no question with ROOK Connect about who’s doing what, who’s responsible for what and what the next steps are. With access to who did what, where, and when, ROOK Connect empowers businesses with the tools they need to ensure that the job is getting done the way it’s supposed to be and that all necessary steps are taken and tracked.
• Reporting – Instant access to live, real-time reports, with sortable tools and business intelligence analytics that provide the real data needed to be effective and drive revenue. ROOK Connect empowers businesses to draw comparisons, evaluate trends and learn how they can operate more efficiently with historical Big Data analytics.

BOND WITH R&D

Kenneth says, “R&D is everything for ROOK Connect. We’re very agile and always looking for ways to improve and provide customers with tools to better use ROOK Connect for their business. We work agnostically, communicating and collaborating with all platforms by constantly working on leading-edge business intelligence applications. The goal is for our software to learn from your business as you use it and advise businesses as they’re using it on what they can do better based on statistical analysis. ROOK Connect is driving innovation by supporting businesses in their day-to-day operations and providing a software application to help them improve operations and quality assurance models that affect overall revenue.”

ACCOLADES TO BOAST OF

The company has been scaling the success ladder since its inception and has become a global name in the SAAS industry. Their dedication and passion have helped them earn numerous recognitions and accolades such as:

• The Top 100 Canadian Professionals – Top 3 Ranked in The Top 100 Businesses 2021
• Corporate Vision – Corporate Excellence Award
• Top CRM Company in Canada
• Most Promising Field Service Solution Providers 2021
• 2021 Technology Thought Leader
• 10 Most Dynamic Entrepreneurs 2021

Highlighting his plans for the organization, Kenneth asserts, “Right now in addition to Toronto, Vancouver, Calgary and Texas, our sights are set on opening offices in the UK and Australia. We’re focused on being the most disruptive Business Process & Workflow Automation Software on the market. Our goal is to have 1 million logged-in users a day using our platform.”

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